What is most fun to me about Svalina’s work is watching reviewers try to nail this book down to a genre or a category or a placement.

Mathias Svalina’s I Am A Very Productive Entrepreneur is a book we had to publish, & here’s why: Mud Luscious Press seeks to exist in the space between fiction and poetry, and there is perhaps no greater recent example of this than Svalina’s poetic fictions about failed businesses.

I knew from Svalina’s previous books Creation Myths and Destruction Myth that his vibe was our vibe, but when I read his Cupboard Pamphlet Series mini-book Play, I had to get in touch with him directly to see what else was in his writerly pipeline. And what was in there, sitting amongst his other brilliant words? I Am A Very Productive Entrepreneur.

The reviews have been very favorable and sales have topped 500 copies in just two months, but what is most fun to me about Svalina’s work is watching reviewers try to nail this book down to a genre or a category or a placement. They aren’t sure whether it is a novella or a collection or a series of linked poems or something else entirely, but that is exactly the feat of Mathias Svalina: He exists as we want to exist, between the between.

If Mud Luscious Press is building a niche inside of a niche, our feet our squarely planted in a writer like Mathias Svalina and a book like I Am A Very Productive Entrepreneur. He is one more very important building block in the work that Mud Luscious Press wants to be known for decades from now.